MARKET TRENDS

AI Adoption in EU Enterprises – Insights from the Latest Eurostat Report

Exploring AI Integration in EU Enterprises: Trends and Technologies

24/06/2024

Courtesy: Dall-e 3

The latest Eurostat report on AI adoption in EU enterprises provides a comprehensive look at how businesses across different sectors and countries are leveraging these technologies. In this blog post, we’ll explore the key findings from the report, highlighting the adoption rates, types of AI technologies used, and the geographical differences in AI usage.

Significant AI Adoption Rates in 2023

In 2023, 8% of EU enterprises with 10 or more employees reported using AI technologies. This marks a slight increase from previous years, reflecting the growing recognition of AI’s potential benefits.

Notably, large enterprises are leading the way, with a 30.4% adoption rate, compared to 13% of medium-sized enterprises and 6.4% of small enterprises (Figure 01). This disparity highlights the challenges smaller companies face in implementing AI, such as complexity and cost.

Figure 01: Enterprises using AI technologies by size class, EU, 2021 and 2023

Sectoral Adoption of AI

AI adoption varies significantly across different sectors. The information and communication sector is at the forefront, with 29.4% of enterprises using AI. This is followed by professional, scientific, and technical services, where 18.5% of businesses have integrated AI technologies (Figure 02). These sectors are likely leveraging AI for tasks such as data analysis, workflow automation, and enhancing decision-making processes.

Figure 02: Enterprises using AI technologies by economic activity, EU, 2023

Types of AI Technologies Used

EU enterprises employ a variety of AI technologies to meet their specific needs. The most commonly used technologies in 2023 include:

  • Automation & Decision-Making Tools: 3% of enterprises use AI for automating workflows and assisting in decision-making.
  • Text Mining: 2.9% use technologies for analyzing written language.
  • Machine Learning: 2.6% utilize machine learning for data analysis.
  • Speech Recognition: 2.4% convert spoken language into machine-readable formats.
  • Image Recognition: 2.3% use image processing technologies.
  • Natural Language Generation: 2.1% generate written or spoken language using AI.
  • Autonomous Machines: Less than 1% use technologies that enable machines to move and make decisions autonomously.

Geographical Differences in AI Adoption

AI adoption also varies across EU countries, as we can observe on Figure 03. Denmark leads the pack with a 15.2% adoption rate, followed closely by Finland at 15.1% and Luxembourg at 14.4%. On the other end of the spectrum, Romania, Bulgaria, and Poland show lower adoption rates at 1.5%, 3.6%, and 3.7% respectively. These differences could be attributed to varying levels of digital infrastructure, investment in AI technologies, and sectoral focus within these countries.

Figure 03: Enterprises using AI technologies, 2023

Final Thoughts

The Eurostat report highlights the growing importance of AI across different sectors and countries within the EU. Large enterprises and certain sectors, such as information and communication, are leading the charge in AI adoption. However, there is still significant room for growth, especially among small enterprises and in countries with lower adoption rates.

Before selecting a tool or implementing any AI solution, it is crucial to understand the technology: its potential, limitations, and possibilities. This understanding is the foundation of successful AI integration. We recognize the transformative power of AI and are dedicated to guiding businesses through this intricate landscape. Whether you are aiming to implement AI technologies, develop a robust strategy, or enhance your team’s skills, we are here to support you every step of the way.

Contact us today to discover how we can help you harness the potential of AI, optimize your operations, and drive innovation. Together, let’s shape a future where AI enhances every aspect of your business!

Sources

[1] AGORIA: Les entreprises belges à la pointe en matière d’utilisation de l’IA
[2] EUROSTAT: Statistics Explained (https://ec.europa.eu/eurostat/statisticsexplained/)

Authors

Mariély Dias

Marketing Specialist

BLOG

Similar articles

ai generated image to accompany the blog
20/09/2023

Responsible AI - From Fictional Dreams to Ethical Realities

Understanding AI and its Boundless Power
ai generated image to accompany the blog
20/11/2023

Generative AI: Understanding the Key Concepts

Discover what Generative AI is, how it works, and how you can use it to boost your productivity in everyday life.
ai generated image to accompany the blog
02/11/2023

Unleashing the Power of LLMs: An Effixis Guide - Part 02

PART 02 – Beyond Text: Unleashing the Power of LLMs in Search, Clustering, and Classification
ai generated image to accompany the blog
18/04/2024

The Impact of AI on Market Research for FMCG Giants

How Artificial Intelligence Is Shaping the Future of Consumer Insights
13/09/2024

The Essentials of Prompt Engineering for AI Interaction

How Crafting Effective Prompts Can Enhance AI Accuracy, Efficiency, and Usability
12/02/2024

Retrieval Augmented Generation (RAG): unveiling concept and applications

Explore the concept of RAG and how it aims to improve the accuracy of Generative AI tools.

Newsletter

Stay tuned, get inspired

Join our newsletter by filling out the form below

By clicking, your are confirming that your agree with our Term and conditions

Stay tuned !​

Don’t miss out on our latest news – subscribe to our newsletter today!